Excerpt from: Home Based Office Tips
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| January 12, 2007 | | Keep your home based office on track by staying on top of customer satisfaction | Reaching Target Market Means Customer Satisfaction Staying in touch with your target market is key to keeping your customers satisfied.
Here are some key strategies and tips for making sure your home based business is on track:
- Keep informed of trends that will have a direct impact on your target market, product or promotion strategy.
- Collect competitors’ ads and literature, examining their information, product features and benefits.
- Find out why your clients hired you, and welcome suggestions for improvement.
- Find out why former clients left you.
- Join a list-serve related to your industry.
- Subscribe to an Internet usenet newsgroup or a list-serve that serves your target market.
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