Excerpt from:  800 Toll Free Voice Mail Systems
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September 15, 2007

Vanity Phone Numbers Help Businesses Stand Out

Vanity phone number benefits show better marketing, more customers for companies

If you are considering a vanity phone number to represent your business, you probably know that vanity phone numbers offer small businesses huge benefits. But you might not be aware of all the benefits a vanity phone number can bring. There are many reasons to obtain a vanity phone number for you business, and here are some of the top winners:

Vanity numbers are easy to remember. Whether you choose to advertise your business in print ads or on television or radio spots, vanity numbers stick out. Views and listeners are better able to remember a vanity phone number.

They are cost-effective. Customers who already have vanity phone numbers tend to agree that the small investment in a vanity phone number is overshadowed by the amount of new customers it generates.

Research is on your side. Countless studies have shown that advertisements featuring vanity phone numbers draw in an increased number of responses compared with using numeric phone numbers.

Vanity phone numbers are easily remembered. Who likes to spend time looking up numbers in the yellow pages? If you’re in a group of people and say, “Hey, does anyone know a good plumber?” and a coworker or friend is immediately able to repeat a vanity number without looking it up, guess who is going to get the call of a potential customer?

Company branding. Once you have your number, you can market and advertise the number in all your materials. The number becomes a part of your image and can compliment every marketing strategy you make.

Level of recognition. Vanity phone numbers give you the ability to become recognized in a way that is directly linked to your company. Once your vanity phone number is used in a strategic marketing plan, your image and level of recognition grows.

Vanity phone numbers are a great opportunity for small business owners to promote a business, product or service. By obtaining one for your business, you can increase your company awareness and raise your level of success.


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