Small Business Communication: Vanity Numbers at Work

The benefits of using a vanity 800 number for your small business are great. It’s not a question of whether you should be using a vanity number to advertise your business, but rather what’s taking you so long to get one?

So why is it beneficial for your business to have a vanity 800 number? The most tempting reasons are that they increase response from potential clients, and they build lasting awareness of your company.
But if that’s not enough to make the decision to get a vanity number an easy one, consider the following:

• Having a vanity 800 number is not only cost effective, but it will help your business generate new leads and land new accounts.
• You will gain a competitive edge, as a vanity 800 number allows your company to be remembered and recommended by current customers.
• Vanity 800 number continuously prove to increase response rates by as much as 30 percent, which helps your marketing strategies succeed.
• The versatility of having a vanity 800 number is endless. Whether your number is used in a catchy jingle on the radio, on a television commercial, or on mailed literature, a vanity number stands out and is retained in the minds of potential customers much longer than the numeric version of your competitors.
• Vanity 800 numbers allow customers to have an easy way to respond to your advertisements or contact you about a new order.
• Easy access via a vanity phone number helps customers feel confident when placing orders.
• You demonstrate the importance you put on customers and their needs by providing an 800 service.
• In a time when competition is at a peak and services or products are very similar, you can offer better customer service through your vanity 800 phone number

There are dozens upon dozens of benefits to offering a vanity phone number to your customers. By making your business competitive, you can stand out and increase your revenue.